Owning a business can be heaven. Freedom to call your own shots, manage your own risk, live by your values, and spit in the eye of all those nay-sayers
There’ll be many bloggers, freelancer copywriters and would-be online entrepreneurs currently either trying to make their mark, decide if the time’s right for them to go for it or evolve their existing business.
Spotting an opportunity is one thing. Having the balls to go for it and make a success of it is another entirely.
Making a go of life under your own steam requires a HUGE leap of faith.
However, you can at least provide yourself with a safety net if you approach your opportunity in the appropriate manner and are prepared for all eventualities.
Strap in – it could be a bumpy ride
There are several ways that you can at least exercise damage limitation and prevent yourself looking amateurish if what you opine is your chance to make a mark eventually turns out to be a dud.
This latest article by Copyblogger underlines the importance of understanding that your business is never always going to run smoothly along the flat. Where’s the fun in that, anyway?
There are ways to take the edge off the tasks you don’t like doing and subsequently give you the best possible chance of success…if you have the best tools for groundwork, implementation and conversion in the first instance.
Running your own business is not one learning curve. It’s a veritable roller-coaster ride of ups, downs, highs and lows.
Protecting yourself with a sufficient safety harness, strong enough to keep you secure at the trough of sharpest of drops, can be the difference between being thrown out of the carriage or keeping you in the driving seat to let the momentum – and the thrill – carry you on towards the next peak.
And, yes, when you’re on the way up, up and up, the landscape does take on a new, very different perspective.
You must learn that, to get to the end of the ride and enjoy it to its potential, you have to let go some time. You cannot possibly get the maximum thrill when you’re bogged down with worrying about safety at every turn.
Yes, even when you’re upside down a quarter of a mile in the air, Blackpool Beach is where the sky’s supposed to be and where there were donkeys a moment ago now lies the great blue yonder and fluffy clouds.
That’s where outsourcing comes in (chug, chug, chug, chug, chug…and we’re out of the rollercoaster analogy, now, for those of you scared of heights).
If you are going to grow as a business person, you have to be prepared to invest in your business.
By finding qualified, like-minded professionals you have the opportunity to turn your investment in them full circle into an investment in your business.
And, yes, if they’re good enough, why not bring them along for the ride, too!? Reap what you sow, and all that malarkey.
If you’re hoping to get into any sort of business that involves making a splash online using professional, quality content and you’ve not stumbled across Brian Clark and the Copyblogger team yet, head on over there, now.
The particular article linked through the header (above) is by Sonia Simone and outlines what you need to do to be accepted as a serious entity online.
If now’s the time to start taking your online presence seriously, investing in you and building your brand, there are few better places to start your education than Copyblogger.
See the full article by Sonia Simone on www.copyblogger.com